Valentine’s Day 2024 may seem a bit far away to most, but not to those in the floral industry.

“Right now, we’re gearing up for Valentine’s Day quite a bit,” said Stacy McCoy, mass market director for Continental Flowers. “All of our offerings are set for next spring. We’re working on getting our offerings together for fall and winter 2024.”

Tommy Wilkins, an industry giant with more than 40 years of experience in the produce sector, has been named director of sales and business development for Horton Fruit Co.’s newly established location in Dallas.

Wilkins and Horton Fruit, a family-owned company operating throughout the eastern U.S. for over 75 years, will support the surrounding region’s grocery, retail and foodservice industries as a key sourcing, packing, conditioning and distribution point for perishable goods.

As a fourth-generation family farm, Hoople, ND-based Hall’s has a long history in growing potatoes in the Red River Valley.

The company grows fresh potatoes for the retail and food service markets and pack potatoes in a variety of poly sizes, cartons and 50-pound bags, as well as totes for repackers. The majority of Hall’s acres are made up of red potatoes, but they also grow yellow potatoes as they have seen an increase in yellow demand and adjusted acreage to fit customers’ needs.

During The Blueberry Summit held Sept. 27 to Sept. 29 in Savannah, GA, the U.S. Highbush Blueberry Council and North American Blueberry Council honored and celebrated those past, present and future leaders of the blueberry industry. 

Orchids are more than beautiful flowers. They can symbolize an emotional connection to a loved one or the keepsake of a special memory: a gift from daughter to mother, a meaningful reminder of a loved one, or providing the joy of reblooming your orchid. Every orchid has a story. Westerlay Orchids grows 4 million orchids from ‘flask to finish’ in Carpinteria, CA.

IRVING, TX – Avocados from Mexico held a celebration Oct. 3 at its headquarters, here, to launch its AVOLAB culinary innovation center and recognize its 10th anniversary as a leading marketing organization of the beloved fruit for which it is named.

Attended by a smattering of media representatives from both trade and consumer outlets, as well as executives and staff from AFM, the intimate event featured avocado-inspired dishes curated by celebrity chef Pati Jinich, cookbook author and host of the popular PBS series Pati’s Mexican Table, who was also in attendance.