The Peruvian Asparagus Importers Association represents over 90 percent of the fresh asparagus imported and consumed within the United States. The association importers are preparing for a peak season that is managed by proactive planning and strategic marketing. 

“In today’s marketplace, asparagus trade can only prevail through forethought and strategic planning,” said Priscilla Lleras, executive director of PAIA. “Experience and information are foundational key essentials to persevering in today’s economy.”

Bobalu Berry Farms is a bit of a unicorn. The company has been in business for more than 60 years as a farming operation with a cooling facility in Oxnard, CA, and built up a processing facility in recent years as well. 

During FlowerTrials, HilverdaFlorist presented the Pot, Patio & Garden assortment for 2025 – 2026. Besides promising novelties in Echinacea MOOODZ, Garden Gerbera Garvinea and various Dianthus series, HilverdaFlorist also revealed retail concepts.

The weather is incessant and newsworthy, but at times it can frustrate retailers from planning promotions to meet sales budgets.

The U.S. Department of Agriculture imposed sanctions on California Fresh Citrus Co. in Porterville, CA, for violating the Perishable Agricultural Commodities Act. These sanctions include barring the business and the principal operator of the business from engaging in PACA-licensed business or other activities without approval from USDA.

PRO*ACT launched a revamped website designed to effectively convey the company's message and services, with a specific focus on connecting different parts of the supply chain to provide optimal value and convenience to clients.