While the holiday season may be busy, Rio Roses believes its the perfect opportunity to set up a strategic floral marketing calendar that will guide promotions, content creation and overall marketing efforts for the year ahead. A well-planned calendar not only helps company’s stay organized but also ensures that florists can capitalize on key floral marketing opportunities throughout the year.

That Flower Feeling recently hosted a transformative webinar titled "Marketing Flowers for Self-Care: The Importance of Evolving the Floral Industry," moderated by Chris Drummond, TFF advisory board chairman. The event brought together a panel of esteemed experts, including Kristin Gilliand from Gardens America, Jackie Levine of Central Square Florist, Debora Steier, a TFF Unit Sales Task Force member and retired director of floral at Albertsons and Lenny Walker from Kennicott Bros.

E. Armata Inc. launched its newly updated fleet of trucks and a modernized logo. These significant updates reflect the company's ongoing commitment to excellence and innovation.

As long-time merchants on the Philadelphia Wholesale Produce Market, T. M. Kovacevich (TMK Produce) operates out of a 2,000-pallet facility and represents some of the world’s finest growers at what it considers the best wholesale produce arena on the planet.

Consistency.

It is fair to say that more than three decades of offering retailers and consumers a quality line of product on a regular basis has paid off nicely for Southern Specialties.

Now officials at the Pompano Beach, FL-based company, which offers more than 250 SKUs, are ready, willing and able to focus on the future by remembering how they got here.

Two accomplished leaders have joined Consalo Family Farms and will play key roles in driving the company’s growth and expansion: Jay Schneider, executive vice president of sales and procurement, and Casey Kio, executive vice president of global business.