The Georgia Fruit and Vegetable Growers Association and the North Carolina Sweetpotato Commission have assembled a five-state, 30-organization coalition comprising two national organizations, representing a diverse collection of crops, including eight advocacy groups, with the unified mission of filing a Freedom of Information Act request with the U.S. Department of Agriculture.

The produce industry once again met in Washington, DC, for the International Fresh Produce Association's annual Washington Conference on Monday June 9. After a day of meetings, attendees took a breath, mingled and talked strategy at the opening reception, held at the Grand Hyatt, before the visit to Capitol Hill on Tuesday.

Avocados from Peru will generate the lion’s share of excitement for the avocado category this summer via one-of-a-kind promotions, including a partnership with the Detroit Tigers, one of the hottest teams in Major League Baseball.

Xavier Equihua, president and chief executive officer of the Peruvian Avocado Commission, said this year’s program includes a trifecta of events that incorporates classic tactics and experiential marketing.

Variety Farms Inc., a farm that has been around for roughly 100 years, markets Diamond Blueberries as its personal label.

Early this year, the Alexandra Farms human resources team held a reading initiative for the children of their farmworkers to encourage reading, creativity and critical thinking sk