Market Minute: California strawberries a prime opportunity for promotion
By
Ron Pelger
Market Minute: California strawberries a prime opportunity for promotion
By
Ron Pelger
Berry category sales rose 6.6 percent from last year, with strawberries accounting for a 5.6 percent increase and making up 42 percent of all berry sales. This demonstrates that strawberries remain a top choice for shoppers looking for fresh fruit.