Red Blossom Farms launches on-line traceback system
Red Blossom Farms launches on-line traceback system
Salinas, CA-based Red Blossom Farms has introduced a web-accessible traceback system just in time for spring and peak strawberry season.
Red Blossom has taken the industry standard into the electronic age by launching its own traceback web site, www.rbtrace.com. Customers at all levels of the distribution chain can input a clamshell's traceback code on the site and instantly receive a detailed report of that product's source. The traceback system can be accessed directly from the web site listed on the bottom of each clamshell and also from www.redblossom.com.
Red Blossom has taken the industry standard into the electronic age by launching its own traceback web site, www.rbtrace.com. Customers at all levels of the distribution chain can input a clamshell's traceback code on the site and instantly receive a detailed report of that product's source. The traceback system can be accessed directly from the web site listed on the bottom of each clamshell and also from www.redblossom.com.