'Peanuts' and pumpkins team on promotion
'Peanuts' and pumpkins team on promotion
In recent years, a bevy of commodity marketers have sought to reach kids by branding products with popular television and movie characters. In keeping with that trend, pumpkin marketer Hinkle Produce in Cissna Park, IL, will offer growers and retailers the opportunity to market pumpkins using characters from the "Peanuts" comic strip and animated series.