‘Spoke and hub’ distribution key for Market Fresh Vidalias
‘Spoke and hub’ distribution key for Market Fresh Vidalias
Market Fresh Produce LLC has been involved in marketing sweet onions for six years. After tomatoes, the sweet onion category is a key “driver” for the firm, according to the firm’s Tyler Phipps, director of field operations. Sweet potatoes are a third category driver for Market Fresh.
“We handle a tremendous volume” of onions 52 weeks a year, he said. Within the sweet onion category, Vidalia onions are of course key.



