Oxnard, CA-based Mission Produce Inc. began its journey as a public company Oct. 1, 2020, with the initial public offering  of 8 million share of its common stock on the NASDAQ Stock Market under the symbol AVO. The IPO opened at $12 and closed on its first day at $13.80, an initial one-day gain of 15 percent. Earlier today the stock was $20, up more than 60 percent from the initial public offering. Mission's stock has gained the attention of investors, and now The Wall Street Journal is looking to help spread the good word.

Bagged avocados are finding their way into the grocery baskets of U.S. avocado shoppers as bags now make up more than a quarter of all avocado purchases.

In the spring of this year, Peru was bullish about its opportunities in the U.S. market with some predicting a 20-30 percent increase in its avocado shipments to the lofty sum of near 230 million pounds.

“At the beginning of the season, we were too optimistic about our potential volume,” said Jose Antonio Castro, the current chairman of the Peruvian Avocado Commission and director of Agrokasa, one of the country’s top avocado packers and exporters.

Brooks Tropicals first began as a tropical avocado grower, packer, and shipper almost 100 years ago in Homestead, FL. Since opening up the New York market in 1928, the company has continued to develop the avocado customer base in all corners of North America.

Though the total volume of Colombian avocados in the U.S. market on an annual basis has not yet reached 10 million pounds, over the next five years it could increase 100-fold. At least that is the view of William Watson, managing director of the newly formed, U.S.-based Colombia Avocado Board.

“We expect Colombia avocado exports to the U.S. to become a billion-pound industry in the next five years,” he said. 

As the Mexican Hass avocado company La Casa del Aguacate continues to improve its presence in the United States, the team grows based in different strategic points of the country in order to deliver top-quality client service and product delivery.