At the heart of FirstFruits Farms is a commitment to community; a vision initiated by Ralph Broetje, who founded FirstFruits Farms, in 1980. The farm’s Youth Make A Difference initiative, is a testament to its long-standing mission of giving back.

This February during National Cancer Prevention Month, Honeybear Brands' Pazazz apple and Chef Elle Simone Scott of America’s Test Kitchen are encouraging shoppers to check out the American Institute for Cancer Research online tool, cancer health check, which gives instant feedback about how well they match up with AICR’s evidence-based recommendations to lower the risk of cancer and other chronic diseases.

Honeybear Brands, a prominent player in the apple industry with over 40 years of experience, originated as a grower/packer of regionally produced apples in southern Minnesota. Over the years, the company has evolved into a multi-region dual hemisphere apple operation, strategically positioned across North and South America. Operating in Washington, the Midwest, Nova Scotia and Chile, Honeybear Brands growing, packing and distribution operations cater to a diverse market.

In the ever-evolving landscape of the apple industry, Stemilt Growers stands as a testament to adaptability, innovation and a commitment to sustainability. Brianna Shales, director of marketing for Stemilt, provided insight into the company’s journey, highlighting its milestones and focus on meeting consumer demands.

It was 18 years ago when Next Big Thing, a cooperative of dedicated growers at premier orchards from Nova Scotia to Washington state, began as a way to research and promote new apple varieties.

The first — and most notable to date — was the SweeTango, a premium apple variety that combines the Honeycrisp and Zestar! apple varieties. SweeTango was developed by the University of Minnesota and first introduced in 2009.

The team at Fowler Farms is committed to keeping the pressure up when it comes to winter apple sales. They hope that their retail partners follow the same strategy.