The Southeast Produce Council’s STEP-UPP Foodservice Class kicked off its summer tour last week, providing participants with immersive, hands-on experiences designed to deepen their understanding of the produce industry and strengthen grower partnerships.

At Procacci Bros., it is much more than simply offering its customers high-quality produce.

Other factors, including great customer service, in-store support, price protection and even writing ads that help move product through stores play vital roles in the Philadelphia-based company’s strong relationship with the trade.

Wonderful Pistachios is turning up the flavor and the fun with its newest marketing campaign, The Don’t Hold Back Snack. Designed to fuel excitement and drive demand in anticipation of a record-setting California pistachio harvest this fall, the campaign features a simple and cheeky message: Wonderful Pistachios is the craveable snack that’s too good to be “good” for you.

John Vena Inc. has been operating in Philadelphia since the company began operations in 1919.

Oppy has once again been recognized as one of Canada’s Best Managed Companies for 24 years running, being selected every year since 2001 and maintaining platinum status for the 17th year. The recognition underscores Oppy’s long-standing commitment to operational excellence, innovation and values-driven leadership — pillars that continue to shape its role as a leader in the global fresh produce industry.

In a significant development for the agricultural sector, Lytone Enterprise Inc. has partnered with Liberatus to serve fresh fruit and vegetable players throughout Mexico. This collaboration marks a pivotal step for the fresh produce industry in North America toward improving the supply chain and extending the shelf life of fresh produce in the region.