Pink Ribbon produce campaign launches in Meijer and Harris Teeter
Pink Ribbon produce campaign launches in Meijer and Harris Teeter
Pink Ribbon Produce, a retail program committed to breast cancer prevention and awareness, will return this October for its second year at hundreds of Meijer and Harris Teeter stores. The educational fundraising program, created by Consumer Effects, teams the two grocery store retailers with 21 produce suppliers in an effort to raise support for chapters of Susan G. Komen for the Cure.
Both Meijer and Harris Teeter will direct shoppers to the participating produce suppliers with a new pink ribbon program icon on posters and point-of-sale wobblers.
Both Meijer and Harris Teeter will direct shoppers to the participating produce suppliers with a new pink ribbon program icon on posters and point-of-sale wobblers.