FirstFruits marks 16 years of Take a Bite Out of Hunger
FirstFruits marks 16 years of Take a Bite Out of Hunger
FirstFruits Farms concluded its 2026 Take a Bite Out of Hunger campaign at the end of April, celebrating 16 years of fighting food insecurity through retail partnerships.
This year, FirstFruits, on behalf of its retail partners, donated more than 130,000 pounds of fresh apples to food banks and hunger relief organizations across the country. Since its inception, the program has delivered over 3.2 million pounds of apples, helping provide fresh, nutritious food to families in need nationwide.
As retailers prepare for the spring selling season, Cinco de Mayo continues to stand out as a high-impact promotional window, and mangos are proving to be one of the category’s strongest performers.