Yesterday's general session at the IFPA Global Produce & Floral Show took off with a jolt of energy as Sarah Robb O’Hagan, renowned executive, entrepreneur, author and founder of Extreme Living, shared how the fresh produce industry can thrive in real time, in real life. Warning the audience that bold moves don’t always work out, she reflected on her past roles and shared how she managed to turn setbacks into opportunities for success. 

Kwik Lok will demonstrate cutting-edge digital traceability solutions for the fresh produce industry as part of the prestigious supply chain of the future initiative by IFPA at The Global Produce & Floral Show in Anaheim, CA, Oct. 16–18. Attendees are invited to visit booths TA5 or No. 3012 to witness demonstrations that promise to redefine food safety and consumer transparency. 

One year after committing to Fight for Fresh on behalf of its members and the global fruit, vegetable, and floral community, International Fresh Produce Association CEO Cathy Burns shared how the organization has fulfilled that promise. She highlighted how IFPA’s core beliefs guided its impact over the past year through advocacy, innovation, sustainability, labor, technology adoption and nutrition initiatives.

Wonderful Pistachios will introduce a new 5.5-ounce bag size of its No Shells Dill Pickle flavor at the IFPA 2025 Global Produce & Floral Show at The Wonderful Company booth No. 1839, before its official release to supermarkets nationwide in January 2026.

Visitors who stop by the Setton Farms booth at the International Fresh Produce Association’s Global Produce & Floral Show will likely hear positive messages on a handful of topics relating to the pistachio products on display.

Russo Farms has over a century of experience as a reliable grower, buyer and shipper of fresh produce. The company also manages its own fleet of trucks for delivery and maintains direct grower relationships throughout New Jersey to ensure quality and efficiency.