
Pacific Trellis plum program going to the next level
Two top executives from Pacific Trellis Fruit just wrapped up an exciting visit with their South African plum-growing partners. Marcial Hernandez, vice president of sourcing, and Patty Denson, sales executive, spent a week touring orchards, packing facilities and diving into the latest innovations and new varieties.
This trip continued to strengthen the company's new clamshell plum program. From extra sweet plums to Watermelon and Lemon plums, the team explored ways to take the company’s go-to-market strategy to the next level. The company said it has big things ahead for its premium plum program.
The clamshell program does not stop at plums — it features 10 premium stone fruit items, including extra sweet nectarines, peaches, apricots and cherry plums.
“We partner with some of the best growers and packers to deliver top-tier stone fruit,” said Hernandez. “Our program continues to thrive with excellent growers — Rubisco, Icon Fruit, Dibenisa and Core Fruit — and we’re actively exploring new sourcing options to take it to the next level.”
“The clamshell plum program has been a terrific opportunity for retailers to expand sales in the imported stone fruit category,” said Denson. “One of my favorite items is the Watermelon plum, which is green on the outside like a watermelon, but inside it’s bursting with sweet, red flesh. Crisp yet juicy, with a perfect balance of sweetness and acidity, it’s an unforgettable bite when fully ripe!”