Street trucks are a foodservice growth area for Idaho potatoes
Street trucks are a foodservice growth area for Idaho potatoes
A new trend in foodservice is the growing use of food trucks, long the domain of independent operators, by major restaurant chains and franchises. It is a concept that has become a significant growth area for Idaho potatoes, according to Don Odiorne, vice president of foodservice for the commission.
Sizzler, Red Robin and Jack-in-the-Box are among “a number of chains that have gotten into this,” Mr. Odiorne said.
In addition, “some of the star chefs are now doing street trucks,” he said.