Mushroom Council’s ‘Swap It or Top It’ summer promotion in full gear
Mushroom Council’s ‘Swap It or Top It’ summer promotion in full gear
Bill Litvin, senior vice president of sales and marketing for Giorgio Fresh Co. in Temple, PA, said that the company is preparing to participate in the Mushroom Council’s new summer “Swap It or Top It” recipe contest.
“We are challenging consumers to transform their typical summer grilling recipes using mushrooms by reinventing the turkey burger with the use of mushroom ‘swapability,’ such as topping a traditional beef burger with a grilled portabella, or combining all five food groups to create a tasty MyPlate burger,” said Mr. Litvin.