Market Fresh Produce announced the addition of Katie Wallace to its business development team, reporting to Steve Ford, director of business development.

Duda Farm Fresh Foods is expanding its marketing department with the addition of Elena Hernandez, who joins the company as the new marketing manager. In this newly created position, Ms. Hernandez will help execute the annual marketing plan and support both trade and consumer marketing efforts.

North Carolina blueberries should be hitting supermarket shelves in good volumes as summer approaches.

SAN DIEGO — FoodLink, a fresh food and commerce traceability platform based in Los Gatos, CA, announced that BJ’s Wholesale Club will use its services to assist in the sourcing and purchasing of fresh produce across BJ’s 15-state chain. The announcement was made during the opening day of the United Fresh Produce Association’s convention and trade show, here.

The momentum at the United Fresh 2013 trade show in San Diego continued on day two, as exhibitors looked to make the most of the final day of the expo. Traffic remained strong throughout the afternoon, as attendees were on the lookout for old friends and new items.

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Customers can expect a superlative season for apples and pears in 2013, according to Jason Bushong, sales manager for Giumarra Wenatchee.

“The growing season in New Zealand was stellar and created a vintage crop in terms of pressure, flavor and shelf life,” he told The Produce News.

The company was created in 1992 as part of the Giumarra Cos. and markets a full line of apples, pears and kiwifruit in the United States.

This season, Giumarra will move Braeburn, Fuji, Granny Smith, Pink Lady and Royal Gala apples from New Zealand.