Marcelo Masoero joins Pace International
Marcelo Masoero joins Pace International
Pace International, a leading provider of sustainable postharvest solutions and technologies for the fresh produce industry, hired Marcelo Masoero as its new senior global sales director.
As the senior global sales director, Masoero is responsible for leading the global sales for all Pace products and services. His main role is to provide leadership and direction to Pace’s regional sales teams, and to lead the development and implementation of Pace’s sales strategies and business models.
“We’re pleased to have Marcelo join the Pace team,” said Rodrigo Cifuentes, executive vice president and chief operating officer, Pace International. “He has a proven track record growing global sales for high-value products and technologies with top-tier companies. His experience and passion for sustainable technologies will help Pace and its partners expand their growing portfolios of biorational postharvest products and advanced technologies faster into key international markets.”
Masoero is a proven agricultural executive with a long and distinguished career, holding leadership positions in North and Latin America's commercial and marketing teams for crop protection and seed and trait businesses. Over the course of his career, he has worked at Monsanto and Rohm and Haas, and most recently served as the North American sales lead for fruit and vegetable seeds at Bayer Crop Science.
Masoero earned his bachelor's degree in agronomy engineering from the University of São Paulo, Brazil, and his MBA from Fundação Don Cabral, Brazil. He has spent his entire career working in agriculture with fruits, vegetables and row crops in many countries, including Brazil, Argentina, Chile, Mexico, Canada and the United States.