Handy Candy offers an innovative new way to enjoy the sweetness of a grape tomato with the introduction of its Handy Candy grape tomatoes, now available in an organic option as well.

All Handy Candy products are conveniently packed in a four-ounce resealable biodegradable cup.

Organic Handy Candy grape tomatoes packed in a four-ounce, resealable biodegradable cup."The benefit of the Handy Candy organic line is the land has to be virgin ground for five years before planting," Randy Cancellieri of Veg Fresh Farms California, a distribution partner of Handy Candy, said in a press release. "There is also a price value that our customers will experience. People can spend $0.99 to $1.29 on our four-ounce cups, in comparison to other products on the market that are available at a retail price of $4.99 for a 10-ounce organic grape. The grapes that we pack in the Organic Handy Candy are all hand-picked and packed fully ripe to ensure an extremely high Brix level that gives them their superb flavor."

Handy Candy is currently being distributed at retailers across the United States and Canada through its distribution partners.

"The national launch of Handy Candy grape tomatoes makes it easier and more convenient than ever for children, working professionals on the go or anyone looking for a healthy snack to enjoy in the sweet taste of Handy Candy - 'Eat All Day At Work Or Play,'" Rick Murrah, vice president of sales for Birmingham, AL-based Flavor Pic, said in the release. "When our team developed this product, we took everything into consideration. Brix levels of seven-and-a-half or higher, smaller portion size so you could maximize value, biodegradable cup, the logo is kid-friendly and lastly it's priced perfectly."

This product is a snack for everyone - especially young kids whose parents are looking for a healthy alternative to typical package snacks.

To ensure maximum quality and product consistency, Flavor Pic has created extreme product standards: the cup and lid are entirely made from plant material and are eco-friendly; the cup size (net weight four ounces) and shape lend it to a variety of uses for the consumer; individual serving capabilities; perfect size for most pre-packaged salads; a grab-and-go snack that is healthy; child-friendly packaging; resealable label; Handy Candy grape tomatoes are selected for the sweet "candy" flavor; it must pass a test for both flavor profile and Brix; the perfect size; the perfect flavor.

Handy Candy also spent a significant amount of money and time on developing the packaging and the display. The product comes in a self-contained and stackable display-ready box.

The display-ready container, with its graphics and stacking ability, provides the retailer with numerous options for cross merchandising, including in front of the bagged salads, on the salad dressing aisle, in front of the store, near check out stations and in the snack aisle. The information on the box will be in English and French.