Albert's Organics opens web-based produce college
Albert's Organics opens web-based produce college
Albert's Organics announced the opening of its web-based Organic Produce College. The college is a series of 20 lessons on the care, handling, merchandising and marketing of organic produce. The program is designed as a service for independent natural foodstore owners, general managers and produce managers, but would be of benefit to any produce professional, particularly a conventional grocery store produce manager who is starting a new or expanded organics program.
The program can be accessed at Albert's Organics web site, www.albertsorganics.com.
After registration at the site, students will be taken through lessons including "What is Organic" and "The Art of Cross-Merchandising." Each lesson is followed by a brief quiz that must be answered correctly to proceed to the next lesson. Those industry professionals who complete the 20- lesson course will be issued a certificate of completion, and the first 200 people to do so will receive a Grateful Harvest produce knife.
"This course is provided as a service to the produce industry," Barclay Hope, president of Albert's Organics, said in a statement. "It represents the sum knowledge of over a half-century of experience marketing organic and other produce."
The course was created by Simcha Weinstein, who is well known for his expertise in organic produce merchandising, and produced by Centric in Valencia, CA. The company intends to release a Spanish version of the produce college that should be available before the end of the year. Albert's Organics is a wholly owned subsidiary of United Natural Foods.
The program can be accessed at Albert's Organics web site, www.albertsorganics.com.
After registration at the site, students will be taken through lessons including "What is Organic" and "The Art of Cross-Merchandising." Each lesson is followed by a brief quiz that must be answered correctly to proceed to the next lesson. Those industry professionals who complete the 20- lesson course will be issued a certificate of completion, and the first 200 people to do so will receive a Grateful Harvest produce knife.
"This course is provided as a service to the produce industry," Barclay Hope, president of Albert's Organics, said in a statement. "It represents the sum knowledge of over a half-century of experience marketing organic and other produce."
The course was created by Simcha Weinstein, who is well known for his expertise in organic produce merchandising, and produced by Centric in Valencia, CA. The company intends to release a Spanish version of the produce college that should be available before the end of the year. Albert's Organics is a wholly owned subsidiary of United Natural Foods.