Food Lion partners with Boys & Girls Clubs of America
Food Lion partners with Boys & Girls Clubs of America
Food Lion announced a three-year partnership with Boys & Girls Clubs of America and will invest $250,000 in 20 local Boys & Girls Club programs across Food Lion’s 10-state footprint. Food Lion Feeds is the omnichannel retailer’s hunger-relief platform, committed to addressing food insecurity in the towns and cities it serves.
At Boys & Girls Clubs, more than 60 percent of members qualify for free or reduced-price school lunch, and more than one in six youth nationwide live in households experiencing poverty. Through this partnership, Food Lion Feeds and Boys & Girls Clubs of America will help nourish the bodies and minds of young people by providing access to fresh, affordable meals and nutritional education opportunities that set them up for success in life.
“At Food Lion, we believe that nourishing our neighbors goes beyond providing meals, it’s about empowering them to make better, healthier choices,” said Kevin Durkee, manager of Food Lion Feeds, Food Lion. “Through our partnership with Boys & Girls Clubs of America, we’re investing in the health and future of our youth by equipping them with the knowledge and resources to understand what’s nutritious, eat well, and build lifelong habits that support their overall well-being.”
In addition to supporting nutritious meals and wellness education, Food Lion Feeds has selected five Boys & Girls Club sites to host the interactive experiences for Club members, with assistance from Food Lion associates:
- Healthy Habits Day: Food Lion associates will lead interactive activities, cooking demos and fitness challenges designed to reinforce healthy lifestyle choices.
- Backpack and Pantry Pack-Outs: Food Lion associates will volunteer to assemble wellness kits for youth and families facing food insecurity.
- Club Market Day: Boys & Girls Club staff and Food Lion associates will collaborate to run a mock grocery store, helping youth learn budgeting, nutrition and customer service skills.
- Behind the Aisles Field Trips: Boys & Girls Club members will get a behind-the-scenes look at local Food Lion stores, exploring healthy food choices and learning about in-store and corporate career opportunities.