Red Sun Farms' product innovations create excitement
Red Sun Farms' product innovations create excitement
Red Sun Farms generated major excitement at the International Fresh Produce Association Global Produce & Floral Show this year, delighting retail partners and new customers alike with fresh innovations in both the tomato and cucumber categories.
“IFPA was a tremendous success for our team,” said Carlos Visconti, CEO of Red Sun Farms. “We believe this success reflects not only our ability to deliver a consistent, year-round supply but also our ongoing commitment to bringing true innovation to our retail partners.”
Innovation Highlights
Empress Purple Tomato
This striking new tomato variety stands out for its rich, deep purple color — a natural indicator of its elevated antioxidant content and nutrient-dense profile. With a beautifully balanced, robust tomato flavor and vibrant presentation, Empress delivers both exceptional nutrition and visual appeal. This bioengineered variety incorporates genetics from the edible snapdragon flower, enhancing its health benefits, nutrient richness and taste.
Chef’s Collection Premium Tomato Blend
Developed through extensive consumer and retailer research, this exclusive blend features tomato varieties selected for their exceptional flavor, texture and color. The Chef’s Collection was showcased at IFPA, where attendees were invited to re-taste and experience how this curated mix is set to redefine the snacking tomato blend category.
Chef’s Collection Mini Cucumbers
A standout in the cucumber category, the Chef’s Collection Mini Cucumbers feature a unique light green mini cucumber alongside the traditional dark green variety. Often mistaken for a peeled cucumber, the light green cucumber’s pale skin protects its crisp texture and sweet flavor. Early taste tests indicate this variety may quickly become a household favorite.
“Now more than ever, the team at Red Sun Farms is committed to being the grower of choice for our retail customers,” said Harold Paivarinta, senior director of sales and business development. “We believe there’s only one way to do business — with honesty, integrity and transparency in everything we do. Our focus remains on quality, flavor, customer service and innovation as we build a stronger future together.”
