New Bloom Solutions refines its focus, strengthens media and industry support
New Bloom Solutions refines its focus, strengthens media and industry support
New Bloom Solutions announced a strategic realignment that deepens its commitment to industry innovation, media outreach and community growth. With this refined direction, the Miami-based company is honing in on two primary divisions—New Bloom Media and New Bloom Solutions—to better serve the evolving needs of the floral industry and position itself as a key player in supporting businesses and entrepreneurs.
The reorganization is designed to enhance NBS’s ability to provide specialized services, boost visibility for floral companies and create more meaningful industry connections. The shift comes with a renewed focus on storytelling, digital engagement and business support for startups, established companies, and floral innovators alike.
“New Bloom Solutions is committed to helping the floral industry innovate, connect, and bloom by ensuring businesses have access to the services, resources and exposure they need to succeed,” said company representatives.
New Bloom Media, the company’s media and content arm, will continue building on the success of The Bloom Show, which currently reaches more than 18,000 floral industry subscribers. Through expanded digital coverage, interviews, trendspotting and event reporting, New Bloom Media is set to amplify the voices of industry leaders and provide greater visibility for companies and innovations within the sector.
Meanwhile, New Bloom Solutions will remain focused on consulting, business development, and fostering networking opportunities that drive tangible growth. By offering tailored support and resources for floral startups and established businesses, the company aims to serve as a catalyst for innovation across the B2B floral space.
The announcement also marks a shift in partnership dynamics, as NBS and Above All Flowers conclude their collaboration. “After years of collaboration, NBS and Above All Flowers have chosen to move forward separately to better serve the industry,” the company said. While both entities continue to focus on their respective strengths, NBS is moving forward with an independent strategy centered on industrywide support, media-driven initiatives and collaborative growth.
As part of its industry engagement efforts, NBS remains active in supporting community-driven initiatives such as The Bloom Together Initiative, That Flower Feeling, American Floral Endowment and Seed Your Future. These partnerships reflect the company’s broader mission to promote connection, inclusivity and long-term development within the floral sector.
Looking ahead, NBS is preparing to launch new media initiatives and business services that align with its mission to support the floral community. With a presence across North America and connections to both domestic and international markets, the company is well-positioned to help floral businesses navigate the changing landscape of the industry.
To stay updated on upcoming projects, industry insights and opportunities, floral professionals are encouraged to subscribe to NBS updates and follow The Bloom Show for ongoing coverage.