Ron Lemaire to leave CPMA
Ron Lemaire to leave CPMA
The Canadian Produce Marketing Association announced Sept. 24 the resignation of Ron Lemaire, the organization's executive vice president and director of marketing.
As a key part of the association for the past 10 years, Mr. Lemaire has contributed as part of the CPMA team to position the association effectively to meet the future needs of its members.
Mr. Lemaire joined CPMA as director of marketing in 1998. His core objectives in 1998 were to build partnerships with key stakeholders, develop the revenue streams for the association and re-launch the industry's consumer marketing program "Reach For It, 5 to 10 a day!" In 1999, the program was relaunched as 5 to 10 a day -- are you getting enough? which now widely known as 5 to 10 a day for better health.
"Ron has grown with the organization over the past 10 years and has been a significant contributor to all aspects of the CPMA," CPMA President Dan Dempster said in a Sept. 24 statement. "While we at CPMA are disappointed to see Ron leave, we understand the tremendous opportunity he will have with his new position and organization."
In 2000 Mr. Lemaire added the title of executive vice president. "In this role he has worked effectively with the CPMA executive board and staff to help move the organization's files forward to ensure the growth and development of the Association," Larry McIntosh, CPMAs chairman in 2007-08, said in the statement.
"Ron has been a key part of CPMA's effort to be more influential in the North American and international marketplace," Beth Pattillo, CPMAs chairman in 2008-09, added in the statement. "He has been active on numerous task forces and committees, and has chaired various national and international organizations -- all in an effort to drive consumption of fresh produce."
"I feel honored to have been able to work within an industry which has such passion and heart. I know that CPMA will continue to be a vibrant and dynamic organization which will continue to support the industry on multiple issues impacting their business," Mr. Lemaire said in the statement.
Mr. Lemaire will be leaving the CPMA Oct. 17 to become vice president of market development at the Canadian Green Building Council.
As a key part of the association for the past 10 years, Mr. Lemaire has contributed as part of the CPMA team to position the association effectively to meet the future needs of its members.
Mr. Lemaire joined CPMA as director of marketing in 1998. His core objectives in 1998 were to build partnerships with key stakeholders, develop the revenue streams for the association and re-launch the industry's consumer marketing program "Reach For It, 5 to 10 a day!" In 1999, the program was relaunched as 5 to 10 a day -- are you getting enough? which now widely known as 5 to 10 a day for better health.
"Ron has grown with the organization over the past 10 years and has been a significant contributor to all aspects of the CPMA," CPMA President Dan Dempster said in a Sept. 24 statement. "While we at CPMA are disappointed to see Ron leave, we understand the tremendous opportunity he will have with his new position and organization."
In 2000 Mr. Lemaire added the title of executive vice president. "In this role he has worked effectively with the CPMA executive board and staff to help move the organization's files forward to ensure the growth and development of the Association," Larry McIntosh, CPMAs chairman in 2007-08, said in the statement.
"Ron has been a key part of CPMA's effort to be more influential in the North American and international marketplace," Beth Pattillo, CPMAs chairman in 2008-09, added in the statement. "He has been active on numerous task forces and committees, and has chaired various national and international organizations -- all in an effort to drive consumption of fresh produce."
"I feel honored to have been able to work within an industry which has such passion and heart. I know that CPMA will continue to be a vibrant and dynamic organization which will continue to support the industry on multiple issues impacting their business," Mr. Lemaire said in the statement.
Mr. Lemaire will be leaving the CPMA Oct. 17 to become vice president of market development at the Canadian Green Building Council.
