Seald Sweet citrus to benefit wounded and fallen service members
Seald Sweet citrus to benefit wounded and fallen service members
Seald Sweet International has launched a special marketing campaign benefiting wounded and fallen veterans.
The firm will contribute proceeds from fresh citrus commodities in special promotional packaging to help wounded and fallen service members and their families through the Fisher House Foundation. The program commences in conjunction with Seald Sweet's summer citrus program with plans to run throughout the year.
"We are honored to salute the members of our armed forces who protect and serve our country," David Mixon, Seald Sweet's chief marketing officer, said in a press release. "We feel we owe a great debt to these men and women and their families who have sacrificed so much. We are very fortunate to be in a position where we can contribute and make a difference."
The Fisher House program is a not-for-profit organization established to meet the needs of wounded and fallen veterans and their families beyond what is normally provided by the Department of Defense and the Department of Veterans Affairs. Because members of the military and their families are deployed worldwide and travel great distances for their specialized medical care, Fisher House Foundation donates "comfort homes," built on the grounds of major military and Veterans Administration medical centers. These homes enable family members to be close to a loved one at the most stressful time: during the hospitalization for an unexpected illness, disease or injury.
Fisher House has played a critical role in caring for those wounded and injured in operations Iraqi Freedom and Enduring Freedom. The foundation contributes to families of fallen soldiers through the Hero Miles programs and the Intrepid Fallen Heroes Fund. Virtually all the foundation's revenue is dedicated to helping the families of wounded and fallen veterans in their time of need.
Seald Sweet's employees will have opportunities to contribute throughout the campaign, including volunteering at one of the Fisher House locations and donating frequent flyer miles to the Hero Miles program. In addition to funds raised through the promotional packaging, Seald Sweet has pledged a monetary donation to Fisher House and will match its employees' personal financial contributions to the campaign.
The firm will contribute proceeds from fresh citrus commodities in special promotional packaging to help wounded and fallen service members and their families through the Fisher House Foundation. The program commences in conjunction with Seald Sweet's summer citrus program with plans to run throughout the year.
"We are honored to salute the members of our armed forces who protect and serve our country," David Mixon, Seald Sweet's chief marketing officer, said in a press release. "We feel we owe a great debt to these men and women and their families who have sacrificed so much. We are very fortunate to be in a position where we can contribute and make a difference."
The Fisher House program is a not-for-profit organization established to meet the needs of wounded and fallen veterans and their families beyond what is normally provided by the Department of Defense and the Department of Veterans Affairs. Because members of the military and their families are deployed worldwide and travel great distances for their specialized medical care, Fisher House Foundation donates "comfort homes," built on the grounds of major military and Veterans Administration medical centers. These homes enable family members to be close to a loved one at the most stressful time: during the hospitalization for an unexpected illness, disease or injury.
Fisher House has played a critical role in caring for those wounded and injured in operations Iraqi Freedom and Enduring Freedom. The foundation contributes to families of fallen soldiers through the Hero Miles programs and the Intrepid Fallen Heroes Fund. Virtually all the foundation's revenue is dedicated to helping the families of wounded and fallen veterans in their time of need.
Seald Sweet's employees will have opportunities to contribute throughout the campaign, including volunteering at one of the Fisher House locations and donating frequent flyer miles to the Hero Miles program. In addition to funds raised through the promotional packaging, Seald Sweet has pledged a monetary donation to Fisher House and will match its employees' personal financial contributions to the campaign.
