Southern Specialties launches 'Paradise' tropicals line
Southern Specialties launches 'Paradise' tropicals line
Southern Specialties, based in Pompano Beach, FL, has launched its "Paradise" tropicals branded line. The name "Paradise" will be used as part of the product identification for the company's mangos, papayas, avocados and limes. More products will be added to the line in the near future.
Southern Specialties has created an eye-catching new box and PLU sticker for each "Paradise" product. The boxes and PLU stickers feature hot colors that attract the consumer and evoke the tropics.
Southern Specialties offers year-round tropical programs with product sourced from seven countries in North America, South America and Central America.
"We are excited to offer the 'Paradise' branded line of tropicals to our customers and consumers," Robert Colescott, chief executive officer of Southern Specialties, said in a statement. "We have worked hard to create grower relationships, distribution facilities and a customer support team that will enable us to offer quality and consistency year round. The launch of 'Paradise' tropicals is a part of our commitment to the growth of this category."
Southern Specialties has created an eye-catching new box and PLU sticker for each "Paradise" product. The boxes and PLU stickers feature hot colors that attract the consumer and evoke the tropics.
Southern Specialties offers year-round tropical programs with product sourced from seven countries in North America, South America and Central America.
"We are excited to offer the 'Paradise' branded line of tropicals to our customers and consumers," Robert Colescott, chief executive officer of Southern Specialties, said in a statement. "We have worked hard to create grower relationships, distribution facilities and a customer support team that will enable us to offer quality and consistency year round. The launch of 'Paradise' tropicals is a part of our commitment to the growth of this category."