Eco Farms hires Gahl Crane as sales director
Eco Farms hires Gahl Crane as sales director
Avocado grower-shipper Eco Farms has hired Gahl Crane as sales director. While originally incorporated in 1974 as a California avocado and citrus grower-shipper, Eco Farms continues to grow as a fully integrated avocado and citrus handler with avocado programs in California, Mexico, Peru and Chile. 
Gahl Crane
“Gahl, who will report to our co-founder and President Steve Taft, immediately will bring experience, passion, knowledge and leadership," Andy Hamilton, chief executive officer, said in a press release. "While leveraging our California heritage and assets, we want to continue to expand our global presence. Gahl possesses proven experience and capabilities to help Steve and the sales team continue that critical growth. Gahl will continue strengthening those important relationships with retailers, food-service providers, and growers.”
Eco Farms will expand its bagging and ripening programs to serve retailers and other key customers throughout North America. In addition to packing California avocados and importing conventional avocados, it also grows, packs and ships organic avocados and a full-line of organic citrus.
Crane will also be responsible for driving sales and growing these programs for Eco Farms. He previously worked as managing director of Green Earth Produce and currently serves as a Hass Avocado Board member.
“Eco Farms was a natural choice for me- they are experienced, well-respected, have an excellent understanding of the avocado business and most importantly have a very reliable and ever-expanding grower base — much of it their own production," Crane said in the release. "These are important tools to grow and expand as a shipper within the avocado industry, which is seeing unprecedented growth."
