Here’s a roundup of how some industry members promoted and commemorated Women’s Day this year, according to the Society of American Florists and others:

• At the Philadelphia Flower Show, the country’s largest and longest-running horticultural event, FTD gave away 10,000 tulip and iris bouquets. The bouquets were donated by Sun Valley and wrapped in a sleeve promoting Women’s Day and FTD’s #ILookToHer campaign.

• 1-800-Flowers.com also worked with Sun Valley, as it has for the past several years, on a flower giveaway to commuters in New York City. The company had a Women’s Week collection for consumers and saw “great engagement on our social media platforms in reference to the holiday,” according to Yanquie Woodall, vice president at Enterprise Public Relations.

• Teleflora mentioned Women’s Day in its consumer emails and social media posts and featured support materials in its retail florist publications. Noting that while Women’s Day is still an “emerging holiday in the U.S.,” Teleflora President Jeff Bennet said the company promoted “a curated collection of products on the main page of the Teleflora website as well as in consumer email promotions. We also featured Women’s Day in the MyTeleflora toolbox (available to florists) and provided banners and merchandising for all of our e-florists to utilize on their websites.”

• For the second year, local florists across the U.S., in conjunction with the California Association of Flower Growers and Shippers and The Association of Colombian Flower Exporters, joined together in support of a national campaign called Love, Honor, Respect. The promotion included the launch of a national website www.womensdayholiday.com, as well as a social media campaign on Facebook and Twitter. California flower growers, including Kitayama Bros. and Dramm & Echter, donated tens of thousands of fresh flowers to local florists across the country in support of the effort.

• Staff and volunteers greeted passengers at Miami International Airport with flowers — roses, gerbera daisies, carnations and spray chrysanthemums — and a postcard with information about Women’s Day. The postcards highlighted the airport’s special relationship with flowers, as the gateway for 91 percent of all flower imports to the U.S. Representatives from American Airlines, the Miami-Dade Police Department and the Transportation Security Administration joined Miami-Dade Aviation director Emilio T. González and the Association of Floral Importers of Florida to hand out more than 25,000 bouquets at Miami International Airport. “Since nine out of every 10 flowers entering the U.S. comes through this airport, we enjoy a huge flower industry in Miami-Dade County,” said González. “We are extremely proud to partner with the AFIF in this effort for the second year in a row, to honor and recognize our female passengers.”

• As part of the Love, Honor, Respect campaign, Arizona Flower Market, a division of Arizona Family Florist in Phoenix, gave away free 10-stem bunches of gerbera daisies to every woman that came into the market through the close of business on March 9. The effort also had a philanthropic twist. “In addition to recognizing and celebrating the achievements of women, our goal was to raise awareness for the non-profit organization Where Hope Lives,” said Cheryl Denham, CEO at Arizona Family Florist.

• Arizona Family Florist also worked with Greenleaf Wholesale Florist, CalFlowers, and a few other organizations to promote Women’s Day in Tulsa, OK, Albequerque, NM, and New Orleans. Each market had 15-25 stores that promoted Women’s Day, handed out hundreds of flowers to their customers and saw a lot of good will and customer support for the holiday.

• In Charleston, SC, Tiger Lily Florist gave away 300 daffodil bouquets. The shop asked for a small donation for each bouquet. That money will go to THRIVE, a local group supporting victims of domestic violence.

• Kitayama Bros. chose four local organizations that support women and gave them $100 checks and hundreds of bunches of flowers for staff and clients — Jacob’s Heart, WomenCare, Siena Services and Walnut Avenue Women’s Center. In addition, KB donated hundreds of bunches of flowers to Second Harvest and Dominican Hospital Hospice.

• More than 20 women-owned Chicago floral design companies pooled their talents for the International Women’s Day Fair & Luncheon, sponsored by the International Trade Club of Chicago, WorldChicago and the Union League Club of Chicago. The annual event has helped raise awareness of Women’s Day since 2002. Kennicott Bros. Co. in Chicago helped organize the event.