Kroger's new produce departments expand choices, selection
Kroger's new produce departments expand choices, selection
The Kroger Co. has renovated and expanded the produce departments at 11 North Carolina stores. To date the company invested more than $4 million to remodel produce departments in 51 stores throughout its Mid-Atlantic Division, which includes North Carolina, Virginia, West Virginia, eastern Tennessee, Kentucky and southern Ohio.
The 11 renovated produce departments in North Carolina are anchored by new market-style slant-top tables that display fresh produce. The departments also feature larger refrigerated produce cases with new misting systems. These changes have allowed Kroger to expand its selection of organic produce, part of the grocer’s overall strategy to continue to grow its lineup of natural foods.
“We’re excited to welcome shoppers to an inviting, easy-to-navigate space where they can shop for the freshest fruits and vegetables at low Kroger prices,” Anne Jenkins, spokesperson for Kroger’s Mid-Atlantic Division, said in a press release. “Capital investment in our stores is one way Kroger is constantly working to maintain the outstanding in-store experience our customers know and love.”
