Bushmans’ on schedule for potato movement
Bushmans’ on schedule for potato movement
The disappearance of Wisconsin potatoes from winter storage for Bushmans’ Inc. “is exactly where we budgeted it to be,” said Mike Carter, chief executive officer of the potato company based in Rosholt, WI.
“We had great movement over the holidays,” he said. “We have an above-average size profile and above-average yields. We expect to finish strong sometime in July.”
Mike CarterCarter said “the markets are exactly what we expected them to be, based on the (national) crop. We would love to see the markets be stronger, but this is very consistent with what we expected.”
This winter Bushmans’ is continuing efforts launched last year to build specialty pack sales with foil-wraps, tray packs and Speedy Spud brand wrapped, microwavable potatoes. A year ago, Bushmans’ introduced a new potato brand, Boxcar Joe.
In August Bushmans’ opened a specialty shed to pack the potato firm’s wide and expanding list of specialty potato packages.
Traditional packs of form and fill bags continue to be done from the firm’s primary packinghouse.
Carter said Bushmans’ is expanding its product line with a Nogales office, which is just beginning to ship Mexican vegetables on a 12-month basis.
Bushmans’ ships potatoes 12 months a year. The firm prefers shipping its own local potatoes but sources from other areas if necessary.
