Dan Grogan receives WUMFA Lifetime Achievement Award
Dan Grogan receives WUMFA Lifetime Achievement Award
The Wisconsin & Upper Michigan Florists Association honored Dan Grogan with its first Lifetime Achievement Award at the group’s annual convention in Green Bay, WI, according to a news release. Mr. Grogan was initially nominated for two different awards — Retailer of the Year and Special Services — but the nominations committee decided to create a new category that would encompass all aspects of his career.
Grogan has decades of experience in the floral industry, promoting the use of flowers and plants. He owned Alfa Flower Shop in Milwaukee; served on numerous WUMFA committees and on the board; and helped with conventions, classes, workshops and assisting designers. He is also known for being the auctioneer at WUMFA’s live auctions and was instrumental in helping to create and maintain the Milwaukee-area delivery pool.
Also honored were:
Lee Sorenson, account and operations manager at Design Master color tool inc. in Lincoln, NE, recipient of the WUMFA National Service Award.
Rojahn & Malaney Co. in Milwaukee, WUMFA Wholesaler of the Year.
Kathleen Johnson, floral designer in Nekoosa, WI, recipient of the WUMFA Special Services Award.
Melissa Maas, owner at Bank of Memories & Flowers in Menomonee, WI, WUMFA Young Person of the Year.