John Vena Inc. names sales and marketing coordinator
John Vena Inc. names sales and marketing coordinator
Emily K. Kohlhas has joined John Vena Inc. as the company’s first sales and marketing coordinator. Kohlhas is a transplant from Philadelphia’s dynamic sustainable food movement and brings more than five years of experience in customer service and communications to the firm.
As sales and marketing coordinator, Kohlhas will be responsible for leading strategic growth efforts with a focus on new and developing markets such as specialty, value-added, local, fair trade, organic, and non-perishable. By providing valuable insight and spearheading programs to explore new market channels, her work will support Vena’s commitment to provide the best possible experience for new and existing customers and suppliers.
“We’re thrilled to welcome Emily to our Trading Team,” John Vena, president, said in a press release. “Her enthusiasm and expertise in alternative markets will be fundamental to the company’s continued growth as we seek to identify new customers and distribution opportunities.”
An anthropologist by training, Kohlhas has experience in multiple sectors across the food industry, including fresh food retail, sustainable farming, restaurants, catering and nutrition. She has led comprehensive marketing efforts for several area nonprofits, including Fair Food and the Vetri Foundation for Children. Her coordination of high-profile events throughout the region and abroad, such as the Greater Philadelphia Leadership Exchange, the Great Chefs Event and Philly Farm & Food Fest, highlight her professionalism. Recently, Kohlhas also implemented a successful CSA and retail stand at one of California’s most well-known biodynamic farms.
Utilizing her intimate knowledge of seasonality, familiarity with food systems, and skill in customer service, Kohlhas is poised to strengthen the organization’s relationships throughout the supply chain.