Caramel Naturel Dates 2014 fresh harvest under way
Caramel Naturel Dates 2014 fresh harvest under way
Atlas Produce and Distribution Inc., a shipper of 100 percent natural strictly California-grown dates, announced that the 2014 date harvest is under way.
"The quality once again is looking excellent," Robert Dobrzanski, president of Atlas Produce, said in a press release.
The California drought condition is a major concern for all of the agricultural community, but the hot and dry conditions this summer have been perfect for Medjool dates. The California harvest this year started about two weeks earlier than normal due to the weather.
"The difference Carmel Naturel dates offer is that we only grow our dates in the sunny state of California," he said. "Our consumers constantly tell us that California dates are their favorite. Our loyal Caramel Naturel date retail partners have noticed this as well and have told us that they prefer California-grown dates over dates grown elsewhere."
As for sales, Dobrzanski said things are going very well: "Caramel Naturel dates sales this year have exceeded our expectations, and we attribute our success to our unwavering attention to quality."
Caramel Naturel dates display the "California Grown" symbol on all of its packaging to give consumers added confidence in the brand.