GROW by Organics Unlimited partners with Produce for Kids
GROW by Organics Unlimited partners with Produce for Kids
The GROW Fund, a non-profit certification developed by Organics Unlimited in 2005, has partnered with Produce for Kids in its Power Your Lunchbox Pledge. This digital marketing program will take place from Aug. 11 through Sept. 15, inspiring more health-conscious lifestyles.
The Power Your Lunchbox Pledge encourages families throughout the United States to take a pledge to pack healthier lunches for their children utilizing GROW bananas as one of the participating organizations. For each pledge taken, Organics Unlimited will make a donation to DonorsChoose.org in support of programs that focus on health and wellness classroom projects across the country.
“Organics Unlimited is always looking for new, innovative ways to express the benefits of healthy living through organic bananas,” Mayra Velazquez de Leon, president of Organics Unlimited, said in a press release. “We are very excited to join Produce for Kids in their efforts to create a healthier nation.”
Tie-ins with back-to-school messaging and healthy eating will be at the forefront of the Power Your Lunchbox Pledge website. A Twitter party will also be held on Wednesday, Aug. 20, 2014, for anyone interested in communicating with the participating produce companies first-hand.