NMB to host ripening webinar for retailers and importers
NMB to host ripening webinar for retailers and importers
The National Mango Board — in conjunction with the department of plant science at the University of California-Davis — will be hosting a free mango-ripening webinar on Thursday, April 24 at 4 p.m. Eastern time. The webinar will discuss why mango ripening is important to the U.S. consumer and how to utilize the NMB’s new Mango Handling & Ripening Protocol.
To enhance consumers’ mango-eating experience, the NMB has invested in its Ripe Ready to Eat Mango program to help the mango industry deliver a ripened fruit for U.S. consumers to enjoy.
“The NMB provides an abundant amount of tools for the industry to consider if they want to develop their own ripening system,” WIlliam Watson, NMB’s executive director, said in a press release. During the webinar, the NMB will showcase its new ripening tool, Mango Handling & Ripening Protocol, which will be available to the industry.
In addition, Carlos Crisosto of the department of plant science at the University of California-Davis will discuss the benefits of implementing a ripening program and share insights on the positive effects ripening has on mango consumers and acceptance.
Mango importers, wholesalers and brokers, as well as retail distribution center and quality assurance experts are encouraged to attend, as are buyers, category managers and merchandisers.
For more information or to register for this webinar, visit www.mango.org/webinar.