Sun World joins Summeripe alliance
Sun World joins Summeripe alliance
Summeripe Worldwide Inc. in Dinuba, CA, announced the addition of Sun World International LLC in Bakersfield, CA, to the Summeripe Alliance of quality tree fruit shippers.
Sun World joins an existing group of shippers of preconditioned peaches, plums and nectarines that includes Crown Jewels Marketing, Family Tree Farms Inc., Giannini Packing Co., Mountain View Fruit Sales Inc., Pandol Bros. Inc., Simonian Fruit Co., Visalia Produce and Wespak Sales Co.
Sun World was established in 1976 as a packer and marketer of fresh fruits and vegetables. Throughout its initial decade, the company was a leading producer and marketer of a wide range of commodities such as carrots, leaf lettuce, asparagus, green onions, sweet corn, cherries, cantaloupes, citrus, dates and strawberries.
Sun World operates one of the world's larger fruit breeding programs and has extensive farming and packing operations in Southern California and Central California. One of its strengths is in farming and promoting unique produce varieties with improved flavor, size, color, seasonality and overall fruit and vegetable quality.
Pat Steider, president of Summeripe Worldwide Inc., said in a release, "This combination is another step in the right direction for both companies. Sun World's reputation, quality fruit and experience will be vital in the growth of the Summeripe program. We have developed a value-added approach to our program. Delivering a great box of fruit is no longer good enough for retailers today. We must do more to add value to the retailer's equation."
In a statement, Bruce Burton, chief executive officer of Sun World International LLC, who joined Sun World after extensive experience with Dole Fresh Fruit and owning two businesses, Stockton-based California Fruit Processors LLC and Produce Quality Assurance LLC, said, "We understand the importance of taking a proactive part of valuable programs such as Summeripe. We view the Summeripe program as 'best of class,' and this is another way to communicate Sun World's commitment to providing the highest quality and most consistent flavor to our customers."
David Jackson, owner of Family Tree Farms, who has been a Summeripe Alliance Member for three years, believes Sun World and Summeripe will be a formidable combination. "Sun World is a great organization. Of all the companies within the industry, they are certainly one of the best, and we are proud to call them a partner."
Mike Aiton, senior vice president of sales and marketing for Sun World International LLC, whose experience in the retail world will bring additional expertise to the retail partners of Summeripe, added, "With the increase in demand for Summeripe fruit from existing and new customers, it is imperative for the Summeripe Alliance to continue to grow and increase the supply of quality conditioned stone fruit. Sun World is excited to join the existing shippers within the alliance. The Summeripe alliance is just one more step in the amazing history of Sun World, ensuring that more customers and retailers enjoy great taste and flavor. We are ready to participate in delivering the ultimate eating experience to consumers around the world."
Sun World joins an existing group of shippers of preconditioned peaches, plums and nectarines that includes Crown Jewels Marketing, Family Tree Farms Inc., Giannini Packing Co., Mountain View Fruit Sales Inc., Pandol Bros. Inc., Simonian Fruit Co., Visalia Produce and Wespak Sales Co.
Sun World was established in 1976 as a packer and marketer of fresh fruits and vegetables. Throughout its initial decade, the company was a leading producer and marketer of a wide range of commodities such as carrots, leaf lettuce, asparagus, green onions, sweet corn, cherries, cantaloupes, citrus, dates and strawberries.
Sun World operates one of the world's larger fruit breeding programs and has extensive farming and packing operations in Southern California and Central California. One of its strengths is in farming and promoting unique produce varieties with improved flavor, size, color, seasonality and overall fruit and vegetable quality.
Pat Steider, president of Summeripe Worldwide Inc., said in a release, "This combination is another step in the right direction for both companies. Sun World's reputation, quality fruit and experience will be vital in the growth of the Summeripe program. We have developed a value-added approach to our program. Delivering a great box of fruit is no longer good enough for retailers today. We must do more to add value to the retailer's equation."
In a statement, Bruce Burton, chief executive officer of Sun World International LLC, who joined Sun World after extensive experience with Dole Fresh Fruit and owning two businesses, Stockton-based California Fruit Processors LLC and Produce Quality Assurance LLC, said, "We understand the importance of taking a proactive part of valuable programs such as Summeripe. We view the Summeripe program as 'best of class,' and this is another way to communicate Sun World's commitment to providing the highest quality and most consistent flavor to our customers."
David Jackson, owner of Family Tree Farms, who has been a Summeripe Alliance Member for three years, believes Sun World and Summeripe will be a formidable combination. "Sun World is a great organization. Of all the companies within the industry, they are certainly one of the best, and we are proud to call them a partner."
Mike Aiton, senior vice president of sales and marketing for Sun World International LLC, whose experience in the retail world will bring additional expertise to the retail partners of Summeripe, added, "With the increase in demand for Summeripe fruit from existing and new customers, it is imperative for the Summeripe Alliance to continue to grow and increase the supply of quality conditioned stone fruit. Sun World is excited to join the existing shippers within the alliance. The Summeripe alliance is just one more step in the amazing history of Sun World, ensuring that more customers and retailers enjoy great taste and flavor. We are ready to participate in delivering the ultimate eating experience to consumers around the world."
