DMA Solutions Inc., a leading marketing agency in the fresh produce industry, has created the 2014 Produce Marketer’s Master Calendar featuring important and helpful dates that produce marketers need to know as they plan their event and communications strategies for the new year. The calendar is currently available for free download on dma-solutions.com.

The calendar provides marketers with 12 full months of dates to help with planning for fresh produce trade events, professional marketing conferences, major blogging events, foodie celebration days and noteworthy holidays and eating occasions. The calendar can be used as an effective tool to plan for marketing activities, including social media engagement with consumers and bloggers and to help better prepare for major industry events.

Dan’l Mackey Almy, president and chief executive officer of DMA Solutions, said the calendar is just one of many marketing resources and tools DMA Solutions offers on its website, which is designed to educate marketers in the fresh produce industry. The website includes downloadable e-books, checklists and guides covering subject matter from social media marketing, advertising, public relations, branding and content creation to trade show and event planning.

“We offer these resources because we are committed to being a consistently helpful resource for the marketers in our industry,” said Mackey Almy. “These tools are available at any time for busy marketers to take advantage of and become inspired by the latest market acumen, digital trends and planning best practices currently utilized by leading marketing minds all over the world. I believe that by continuously elevating our marketing as an industry, we will better position ourselves to collectively increase the consumption of fresh fruits and vegetables.”

The 2014 Produce Marketer’s Master Calendar and DMA Solutions’ free marketing resources are available for download at http://dma-solutions.com/marketing-resources.