In the Trenches: The magic of summer mushroom merchandising
In the Trenches: The magic of summer mushroom merchandising
Back in the 1950s, mushroom displays in the produce department consisted of only one or two rows of white mushrooms in a thick paper container. The choice for consumers in those days was one size will have to suit all, but the mushroom future changed when organizations emerged for the purpose of educating consumers and promoting mushrooms.