Focus on gross profits, not percentage rate
By
Ron Pelger
Focus on gross profits, not percentage rate
By
Ron Pelger
How do you pay your bills? Do you write checks with percentages on them? No. They have dollars and cents. People can’t spend a percentage.
From produce manager up to director, this business has taught me a lot. As a produce director I learned that every time we achieved the budgeted gross profit, we were always handed a bigger budget for the following year.