
Sun-Maid and ABCmouse reunite to inspire learning and healthy snacking
Sun-Maid announces the renewal of its partnership with ABCmouse Early Learning Academy, the leading digital learning program for children ages two to eight, from Age of Learning Inc. Together, they aim to promote literacy and a love for learning nationwide.
Through this continued collaboration, each 1-ounce box in Sun-Maid’s 6-pack of raisins will feature exclusive ABCmouse educational materials, with additional resources available online; including printable worksheets to extend children's learning experiences. From 120 interactive sight words to creative worksheets, families can access a variety of educational content that promotes literacy and reinforces essential skills all while promoting better-for-you eating habits.
Sun-Maid is also proud to announce its donation of 2,000 books to Little Free Libraries across the country. These books will be distributed to support the mission of Little Free Library in promoting literacy and expanding access to books in communities nationwide.
"Sun-Maid has long been committed to providing snacks that support children's success in the classroom and nurture their creativity through play," said Steve Loftus, president and CEO of Sun-Maid. "In recent years, families have had to navigate significant shifts in education, making access to online resources, libraries, and physical books increasingly challenging. ABCmouse and Little Free Library stand as exemplary education and literacy resources, and we're proud to join forces once again to renew a love for learning, igniting a passion for reading and nourishing young minds this back-to-school season."
As a whole, Sun-Maid's back-to-school efforts will have significant reach, including:
- An anticipated 22 million cartons of raisins (bundled in packs of six), with access to the Sun-Maid x ABCmouse educational materials available, including ABCmouse 120 sight word flash cards and a link to a dedicated microsite.
- Donation of 2,000 books to the 100 Little Free Libraries sponsored by Sun-Maid; bringing access to books to children throughout the country.
- Access for young readers to an estimated 57,200 books shared through the Sun-Maid Little Free Libraries. Each year an estimated 52,000 people visit the Sun-Maid Little Free Libraries.
"ABCmouse has educated millions of children with high-quality education for over a decade. Our extensive research shows that our engaging curriculum not only prepares children for academic success but also fosters a lifelong love of learning," said Christine Woertink, senior vice president of Consumer Product at Age of Learning, Inc. "Through our partnership with Sun-Maid, we're excited to create impactful moments of learning during snack time, making enriching educational experiences accessible to families in convenient and enjoyable ways."