Wilcox Fresh, a leading grower-shipper of Idaho russet potatoes, is expecting a solid crop this year with volume on par with last season.
Derek Peterson, vice president of sales and operations for the Rexburg, ID-based company, told The Produce News on Aug. 28 that favorable growing conditions this summer are at the root of his optimism for this season’s crop. “The summer growing conditions were ideal,” he said. “It got a little warm in July, but we experienced no significant setbacks.”