Pure Flavor unveiling new eco-friendly packaging
Pure Flavor unveiling new eco-friendly packaging
Pure Flavor, a leading and innovative greenhouse produce company, has unveiled a new version of its Aurora Bites Mini Peppers and Beefsteak Slicer Tomatoes packaging and design.
These new designs adhere to the central design elements that formed the bedrock of the previous design. In the new version everything from its colors to the layout is more dynamic and vibrant. Pure Flavor’s new packaging will roll out as early as January 2014.
The Aurora Bites Mini Peppers program features a more environmentally friendly packaging by reducing 25 percent of plastic usage from industry standard while presenting three rotating eye-catching recipes for consumers.
The new package material uses minimal plastic with the ability to strengthen banner handle to hold and carry large packs as well as improved display abilities by providing a premium-packaging look and feel.
The Beefsteak Slicer Tomatoes features a color selection that gives a high contrast for tomatoes. More environmentally friendly, the item reduces 30 percent of paper usage with three rotating eye-catching recipes for consumers.
Along with the new features on both new products, a QR code is provided to connect the consumers to the company’s Pure Kitchen Cooking blog for more cooking options and recipes. Communication portals are also listed to enhance consumer communication.