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Wegmans Food Markets Inc. confirmed that the family-owned supermarket chain plans to build two stores in the suburbs of Richmond, VA. The stores will be similar in size and design to Wegmans’ current Virginia stores, which range in size from 120,000 to 140,000 square feet. “Over the years, we have had countless requests to open a Wegmans store in the Richmond area, so we are delighted to finally announce that we’re headed... Read more

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Organic watermelon growth is steep
RIO RICO, AZ — Conventional watermelon sales of SunFed Produce, LLC, outnumber by a ten-to-one ration the volume of the firm’s “SunFed Perfect Organic” watermelon brand, according to Matt Mandel, who handles sales and marketing for the family owned firm. While SunFed’s conventional watermelon program is “doing very, very well,” the organic watermelon label is... Read more

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Flavor Tree Fruit Co.’s cherry program focuses on proprietary varieties
In its cherry program, The Flavor Tree Fruit Co. LLC, exclusive sales agent for Warmerdam Packing in Hanford, CA, is best known for its proprietary Sequoia cherry variety. The company also has other varieties, but the focus is on proprietary varieties, according to Maurice Cameron, managing partner. “Predominantly, our trend for our company is to be in proprietary... Read more


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Interfresh Inc. adds Steven Beyer to its sales staff
Orange, CA-based Interfresh Inc., a national supplier of fruits and vegetables, announced the addition of Steven Beyer to its sales staff in Vernon, CA. “We’re thrilled to have Steve on board,” said Chris Puentes, Interfresh president. “I’ve known Steve both personally and professionally for nearly... Read more


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Domex Superfresh Growers' orchard tech
Domex Superfresh Growers continues to innovate with use of GPS-equipped tractors as technology moves from the drawing board to the orchard. Use of GPS allows the tractor to create a planting line within an inch of accuracy. A specialized plant platform pulled behind the tractor opens the ground so trees... Read more