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Athletes embracing plant-forward diet
Some of the biggest names in sports, from Kyrie Irving to Chris Paul, are investing in Beyond Meat after discovering the power of plant-based eating. More than anyone, athletes intuitively understand the connection between what they put in their body and how it performs, and these powerhouses are betting that Beyond Meat is The Future of Protein. The new Beyond Meat investors and ambassadors include Kyrie Irving, Shaquille... Read more

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Living the Louisiana sweet potato life
Despite suffering some weather-related setbacks in 2018, the future looks sweet for Louisiana sweet potatoes, with both pricing and consumption expected to rise in 2019. The 2018 crop is still in storage, marketing and selling. That crop is expected to last through June or July, with the 2019 crop beginning harvesting in September, ensuring a virtual year-round... Read more

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Nature Fresh is packaging up 20 years of success
Nature Fresh is bringing a fresh look with them to the Southeast Produce Council show this year. The brand is transitioning its entire line into new, cleaner-looking packaging that speaks to the quality of the brands’ produce — and Southern Exposure attendees will get to check it out. “We wanted something brighter, fresher, and cleaner that will appeal to consumers... Read more


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Wilcox Fresh welcomes new CEO
Floyd Wilcox & Sons Inc., a grower and shipper of Idaho potatoes based in Rexburg, ID, doing business as Wilcox Fresh, has announced the hiring of Justin Reynolds as the company’s new chief executive officer. Reynolds has been involved in Idaho agriculture for 15 years in roles ranging from labor... Read more