PAIA promoting Peruvian asparagus at PMA
PAIA promoting Peruvian asparagus at PMA
The Peruvian Asparagus Importers Association will participate at PMA Fresh Summit in Anaheim, CA, Oct. 17-19. Many of the PAIA importers will host booths at Fresh Summit to display a wide variety of new presentations, including value-added packaging. PAIA importers are well versed with merchandising ideas and tips, and have plentiful suggestions that will assist in the promotion and increased sales of fresh Peruvian asparagus.
The association will focus even greater efforts in 2014 on spreading the positive word to trade press, supermarkets and consumers concerning the benefits of fresh asparagus. Through articles, advertisements, direct-communication and trade show participation, the association anticipates increasing consumption and demand for fresh asparagus in 2014-15.
The Fresh Summit provides a platform to showcase Peruvian asparagus to the U.S. market and beyond. “Most if not all PAIA members will be attending PMA Fresh Summit, whether walking the show, exhibiting, participating in meetings or networking," Priscilla Lleras, PAIA coordinator, said in a press release. "We always have time to talk about Peruvian asparagus and the advances within our industry and we look forward to the interchange we can have with our valued customers during this time.”
PAIA member booths are:
- Altar Produce: TBD
- Alpine Fresh: 2014
- AYCO Farms: 2978
- Camposol: 742
- Crystal Valley Specialty Produce: 2902
- Customized Brokers/Crowley: 1853
- Dole Fresh Vegetables: 986
- Flagler Global Logistics: 4169
- Gourmet Trading Co.: 1448
- Harvest Sensations/Pro*Act: 851
- Hellmann Perishable Logistics: 2550
- Jacobs, Malcolm & Burtt / JMB: 602
- Keystone Fruit Marketing: 3262
- North Bay Produce: 631
- Progressive Produce: 3368
- Robinson Fresh/Rosemont Farms: 910
- Southern Specialties: 2378
- TamboSur: TBD
“PAIA members are always looking for opportunities while walking the show floor, so be sure to look for the following PAIA Member companies and discuss Peruvian asparagus,” Lleras said in the release.
PAIA members walking the show include Advance Customs Brokers & Consulting, CarbAmericas Inc., Giumarra, Maurice A. Auerbach, Pacific Produce, Perishable Specialist, Talma/Peru and Team Produce.