Legend Produce launches winter specialty melon program
Legend Produce launches winter specialty melon program
Legend Produce, a leading importer and domestic producer of melons for more than 25 years, is partnering with premier Honduran grower-exporter Agrolibano and Yuma, AZ-based Kiss Melons to launch a winter specialty melon program.
Beginning in February and running through May, the program will deliver Sugar Kiss (orange-flesh) and Summer Kiss (green-flesh) melons grown in the prime melon regions of southern Honduras.
Weekly shipments will arrive at Miami and Port Hueneme, CA, ensuring consistent supply of exceptionally sweet, high-brix melons to the North American market during the offshore season. A limited volume of containers will also be shipped directly to select partners in Asia and Europe.
Legend and Agrolibano have partnered for over 25 years to provide winter melons to the domestic markets, and “this is a great opportunity to build upon our relationship with Agrolibano and expand the seasonality of the Kiss program,” said Marco Ochoa, chief financial officer at Legend Produce, based in Scottsdale, AZ.
“This winter program is a game-changer for the Kiss Melons brand and a testament to the strength of our partnership,” added Milas Russell III, managing director of Kiss Melons LLC. “Working with Agrolibano’s over 40 years of knowledge, world-class growing and harvesting teams and Legend Produce’s seamless import and distribution network allows us to extend the unmistakable Sugar Kiss and Summer Kiss eating experience to consumers in North America and Asia and, for the first time in limited quantities, to key markets in Europe.”
Agrolibano is a family-owned agricultural leader based in Tegucigalpa, Honduras. Agrolibano has been growing and exporting fresh produce for over 40 years. It is regarded as one of Central America’s most advanced and socially responsible producers, farming thousands of acres of melons in the Choluteca and Valle regions using cutting-edge irrigation, integrated pest management and GlobalGAP- and SMETA-certified packing facilities.
The 2026 winter program will feature the signature Sugar Kiss and Summer Kiss varieties under the iconic Kiss Melons labels. Retailers and foodservice buyers interested in securing volume for January–March 2026 are encouraged to contact their Legend Produce sales representative.