To-Jo sees power of chopped mushrooms
To-Jo sees power of chopped mushrooms
With the mushroom industry’s “Swap It or Top It” and blendability campaigns in full swing and having a strong influence, especially on foodservice operators, To-Jo Mushroom Inc. in Avondale, PA, has developed a list of talking points showing the key attributes of chopped mushrooms. The list goes hand-in-hand with the company’s chopped mushroom item packaged for its foodservice customers.
The brief, easy-to-understand list gets right to the point:
• Chopped mushrooms are convenient and versatile, cutting prep time.
• Consumers are demanding healthier, plant-based menu options.
• Chopped mushrooms can be combined with a variety of proteins and used in many recipes to create healthier meal options for consumers without sacrificing the taste of their favorite comfort foods, such as hamburgers, tacos, salads, mac and cheese, meatloaf and meatballs.
• Chopped mushrooms have 90 percent fewer calories than ground meat; chopped mushrooms can be added to everyday dishes, providing a serving of vegetables while delivering important nutrients.
• Buying chopped mushrooms will prompt customers to buy other ingredients to add to the recipes they create with the chopped mushrooms, creating lift across categories.
The list also points out that mushrooms should be an important part of a family’s healthy diet:
• Chopped mushrooms add important nutrients such as vitamins D and B and antioxidants.
• Chopped mushrooms extend portion sizes, creating a fuller plate while reducing calorie, fat and sodium intake.
