Grower Direct Marketing off to an early start with MonsterCots
Grower Direct Marketing off to an early start with MonsterCots
Grower Direct Marketing, a Stockton, CA-based grower-shipper, is off to an early start with its MonsterCot crop.
The Monstercot, a large-sized clingstone fruit, is generally sweeter than traditional apricots and produces fruit earlier than most other varieties.
This timing allows for retailers to promote Monstercots to their customers at the earliest point of the season.
"Grower-shippers across the state have seen an earlier season on most crops," Jim Hanson, managing director of Grower Direct, said in a press release. "This year we are glad to see that we have a nice crop of MonsterCots that are here just a few days early for retailers to enjoy. Last year, these apricots moved at a record pace. This season, MonsterCots are becoming a centerpiece of promotion to kick off the fresh California fruit season."
OG Packing, also in Stockton, has been developing these apricots for years to ensure that they meet rigid testing standards. These standards are self-imposed to ensure that only high-quality fruit is delivered to its customers.