FPFC plans 50th anniversary celebration
FPFC plans 50th anniversary celebration
The Fresh Produce & Floral Council, which will be celebrating its 50th year in 2015, has revealed a new 50th anniversary logo that it will use throughout 2015, beginning with the annual dinner dance.
"The dinner dance is our first event of 2015," FPFC President Carissa Mace said in a press release. "So, while it's still 2014, we will be using the 50th anniversary logo in all of the dinner dance marketing."
The dinner dance, where the 2015 board of directors will be introduced, will also have a Golden Anniversary theme.
Mace says that there will be "anniversary moments" at the council's 2015 membership luncheons, as well.
"They won't be big parts of the luncheon programs," she said, "but we will acknowledge some milestones and pay tribute to the industry leaders who helped establish the council in its early years."
The FPFC was first established in July 1965 as the Fresh Produce Council, following the first meeting of industry leaders at Cal Poly Pomona in April of that year. The association's name was later changed to the Fresh Produce & Floral Council to recognize the floral side of the industry it also represents.
The FPFC currently has over 360 member companies representing over 900 individual contacts.