FPAA’s Georgina Felix playing central role in U.S.-Mexico produce trade
FPAA’s Georgina Felix playing central role in U.S.-Mexico produce trade
NOGALES, AZ — As the Fresh Produce Association of the Americas works to expedite uninterrupted produce trade between Mexico and the United States, Georgina Felix, FPAA’s foreign affairs director, works with leaders on both sides of the border to smooth the trade route.
Felix, who has a degree in industrial engineering, started her career in communications in Mexico City, working for the national department of agriculture.
Those skills are crucial to the FPAA, where she works to connect various national and state agencies on issues of mutual interest. The FPAA serves as an information resource for various public, industry and private interests.
“I love my job,” she told The Produce News. Her role at FPAA was launched in February 2006.
Much of the work involves coordination with customs agencies in Mexico and the United States. Food-safety matters pass through Felix’s office. She is deeply involved in finding solutions to expediting movement through Nogales’ new $200 million port of entry, which will soon be completed.
She said as many as 1,400 produce trucks a day cross the Nogales border. Nogales is the largest produce port between Mexico and the United States. Pharr, TX, ranks second.